Market research is for discovering what people want, need, or believe. It can also involve discovering how they act. Once that research is completed, it can be used to determine how to market your product.
For starting up a business, there are some important things: Market information Through Market information one can know the prices of different commodities in the market, as well as the supply and demand situation. However, not market research reveal more than economic information. Market researchers have a wider role than previously recognized by helping their clients to understand social, technical, and even legal aspects of markets. Market segmentation Market segmentation is the division of the market or population into subgroups with similar motivations. It is widely used for segmenting on geographic differences, personality differences, demographic differences, technographic differences, use of product differences, psychographic differences and gender differences.
Market trends are the upward or downward movement of a market, during a period of time. Determining the market size may be more difficult if one is starting with a new innovation. In this case, you will have to derive the figures from the number of potential customers, or customer segments.
Besides information about the target market, one also needs information about one's competitors, customers, products, etc. For all the activities you are contacted with the right company, THE ISTANBUL TRADE.